Combining the right images with the right text is a sure recipe for success. But to find that winning combination, you need to split test. We’ll show you the easiest way to do that, and even give you some examples you can swipe. Here’s what else you’ll learn:
Photo Post v. Link Ad v. Video Ad – I’ll break down the different elements of each when it comes to split testing.
Testing Photo Post Images – Watch over-the-shoulder as I show you what I look for when split testing photo post images for my ads.
Testing Link Ad Images – Just like above, I show you what I look for when split testing images again…but this time for link ads.
Testing Text On a Photo Post – I’ll show you the different types of ad copy you can test on a photo post to really give yourself the best chance at finding a winner.
Testing Text On a Link Ad – This time, we’ll cover the different types of ad copy you can use on a link ad!
Testing Headlines On a Link Ad – Your headline can make or break your ad, and I’ll show you a sneaky way to take one headline, and use it two different ways to find the best results.